Block Level Analysis
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- A method used to break a page down into multiple points on the web graph by breaking its pages down into smaller blocks. Block level link analysis can be used to help determine if content is page specific or part of a navigational system. It also can help determine if a link is a natural editorial link, what other links that link should be associated with, and/or if it is an advertisement. Search engines generally do not want to count advertisements as votes. See also Microsoft Research: Block-level Link Analysis
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