ExpertGlossary

• Descriptive text associated with a web page and displayed, usually with the page title and URL, when the page appears in a list of pages generated by a search engine or directory as a result of a query. Some search engines take this description from the DESCRIPTION Meta tag - others generate their own from the text in the page. Directories often use text provided at registration.
  I-Search Digest - Cite This Source - This Definition
• Directories and search engines provide a short description near each listing which aims to add context to the title. High quality directories typically prefer the description describes what the site is about rather than something that is overtly promotional in nature. Search engines typically use a description from a trusted directory (such as DMOZ or the Yahoo! Directory) for homepages of sites listed in those directories use the page meta description (especially if it is relevant to the search query and has the words from the search query in it) attempt to extract a description from the page content which is relevant for the particular search query and ranking page (this is called a snippet) or some combination of the above
  SEO Book - Cite This Source - This Definition
• Browse Related Terms: Alt tags, comment, Comments Tag, Meta Description, Meta Keywords, Meta tag, Meta tag stuffing, Meta Tags, Multiple Keyword Tags, Noframes tag, Refresh Tag, Tagging, tags (see Bookmarks)

Also listed in:

• All > Technology > Records Management