All > Technology > Search > SEO / Search Marketing
A popular Apple browser.
- Browse Related Terms: browser, Firefox, Internet Explorer, Microsoft, Mozilla Firefox, MSN Search, Opera, Safari, Sniffer script, streaming media, web browser, XSL
All > Technology > Search > SEO / Search Marketing
Scientist who pioneered the information retrieval field.
See also:
- A Theory of Indexing - 1975 book by Gerard Salton
- Browse Related Terms: Ethical SEO, Google OneBox, Information Retrieval, Inktomi, ISP (Internet Service Provider), Live.com, Looksmart, Niche, Salton, Gerard, USENET, Vertical Search, Zeal
All > Technology > Search > Enterprise Search
Scalability indicates the capability of a system to increase total throughput under an increased load when resources (typically hardware) are added.
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A group of related URIs that is used to define the range of a search request.
- Browse Related Terms: index queue, Network Attached Storage, scope, search cache, Search engine, search results
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All > Technology > Search > Enterprise Search
A scope field contains hierarchically structured content. It enables schema flexibility and the ability to conserve hierarchical relationships rather than flattening the data as is often required by meta-data engines.
- Browse Related Terms: access control list (ACL), Document element, Document Object Model, Document-level security, feature path, File Traverser, Index-based security, processing engine archive, Scope field, Scope Search, search index files, XML searching
All > Technology > Search > Enterprise Search
Scope SearchÃÂ enables search in hierarchical content structures without a need to know the schema in advance.
- Browse Related Terms: access control list (ACL), Document element, Document Object Model, Document-level security, feature path, File Traverser, Index-based security, processing engine archive, Scope field, Scope Search, search index files, XML searching
All > Technology > Search > SEO / Search Marketing
Designed to 'scrape' search-engine results pages or other sources of content (often without permission) to create content for a website. Scraper sites are generally full of advertising or redirect the user to other sites.
- Browse Related Terms: .htaccess, 301, 302, Absolute Link, Canonical URL, CSS, Hijacking, Meta Refresh, Redirect, Relative Link, Scraper sites, SSI
All > Technology > Search > SEO / Search Marketing
Intrusive software and programs which usually target ads, violate privacy, and are often installed without the computer owner knowing what the software does.
- Browse Related Terms: Arbitrage, Ask, Banner Blindness, Behavioral Targeting, Business.com, Catch All Listing, Clickthrough rate, CTR, Doorway Pages, Entry Page, Google AdSense, Jump Page Ad, Keyword Purchasing, Organic Search Results, Paid inclusion, Referral Fees, Scumware, Search Marketing, Spyware, Syndication
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A program that processes queries, searches the index, returns the search results, and retrieves the source documents for collections in an enterprise search system.
- Browse Related Terms: CCL (Common Communication Layer), Collection, Crawler, data source type, discoverer, Document processing pipeline, ETL-type tools, external data source, parser, Parsing, Processing pipeline, search application, text analysis
All > Technology > Search > Enterprise Search
A buffer that holds the data and results of previous search requests.
- Browse Related Terms: index queue, Network Attached Storage, scope, search cache, Search engine, search results
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A search cluster is a group of search nodes (row/column matrix) that shares the same index schema (index profile)
- Browse Related Terms: Categorization, Classification or Categorization, Content routing, Directed search, Incremental indexing, Name value-pairs, Rows and columns, Search cluster, Supervised clustering, Taxonomy
All > Technology > Search > Enterprise Search
A program that accepts a search request and returns a list of documents to the user.
- Browse Related Terms: index queue, Network Attached Storage, scope, search cache, Search engine, search results
All > Technology > Search > SEO / Search Marketing
The software that searches an index and returns matches. Search engine is often used synonymously with spider and index, although these are separate components that work with the engine.
A server or a collection of servers dedicated to indexing internet web pages, storing the results and returning lists of pages which match particular queries. The indexes are normally generated using spiders. The term Search Engine is also often used to describe both directories and search engines.
A tool or device used to find relevant information. Search engines consist of a spider, index, relevancy algorithms and search results.
a web site that offers its visitors the ability to search the content of numerous web pages on the Internet. Search engines periodically explore all the pages of a website and add the text on those pages into a large database that users can then search. With a search engine, publishing web pages that incorporate relevant key phrases, prominently positioned in particular ways, is critical. Contrast this with directories, which don't siphon content out of the HTML of a site's constituent pages, but instead are comprised solely of site names and descriptions written or edited by human reviewers.
- Browse Related Terms: Broad Match, Exact match, index, Keyword Matching, Phrase Match, Phrase search, Precision, Recall, Search engine, Thesaurus
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All > Technology > Search > SEO / Search Marketing
strategies and tactics undertaken to increase the amount and quality of leads generated by the search engines.
- Browse Related Terms: Crawl Depth, De-listing, Filter, Google Sitemaps, Hidden Text - SEO Spam Tactic, Manual Review, Page Popularity, Penalty, Quality Content, Reinclusion, Search engine marketing (SEM), Search engine optimization (SEO), SPAM
All > Technology > Search > SEO / Search Marketing
strategies and tactics undertaken to influence the rankings of web pages in the search engines. Search Engine Optimisation involves the 3 steps of SEO including technical optimisation, content optimisation and link buidling.
- Browse Related Terms: Crawl Depth, De-listing, Filter, Google Sitemaps, Hidden Text - SEO Spam Tactic, Manual Review, Page Popularity, Penalty, Quality Content, Reinclusion, Search engine marketing (SEM), Search engine optimization (SEO), SPAM
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a page of search results delivered by a search engine.
- Browse Related Terms: Bridge Page, Doorway page, Findability, Multiple Domain Names, Portal Page, Search Engine Results Page (SERP)
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Many search engines store user search history information. This data can be used for better ad targeting or to make old information more findable. Search engines may also determine what a document is about and how much they trust a domain based on aggregate usage data. Many brand related search queries is a strong signal of quality.
- Browse Related Terms: Crawl Frequency, Editorial Link, FFA, Google Bowling, Google Supplemental Index, Guestbook Spam, PageRank, Quality Link, Search History, Supplemental Results, TrustRank, Yahoo! Directory
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The set of files in which an index is stored in the search engine.
- Browse Related Terms: access control list (ACL), Document element, Document Object Model, Document-level security, feature path, File Traverser, Index-based security, processing engine archive, Scope field, Scope Search, search index files, XML searching
All > Technology > Search > SEO / Search Marketing
Marketing a website in search engines. Typically via SEO, buying pay per click ads, and paid inclusion.
- Browse Related Terms: Arbitrage, Ask, Banner Blindness, Behavioral Targeting, Business.com, Catch All Listing, Clickthrough rate, CTR, Doorway Pages, Entry Page, Google AdSense, Jump Page Ad, Keyword Purchasing, Organic Search Results, Paid inclusion, Referral Fees, Scumware, Search Marketing, Spyware, Syndication
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A concept usedÃÂ in order to identify the set of search attributes common for a given search application. This includes global filter constraints (e.g. collection), query processing parameters (such as linguistics) and result handling parameters (such as Navigation settings).
- Browse Related Terms: Contextual Insight, Deep navigators, Dynamic drill-down, feature structure, Metadata, Navigation, Navigators, Offensive content filter, Result-side (shallow) navigators, Results clustering, Results transformation, Results-based binning, Search Profile, Unsupervised clustering
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A list of documents that match the search request.
- Browse Related Terms: index queue, Network Attached Storage, scope, search cache, Search engine, search results