Click through

The process of clicking on a link in a search engine output page to visit an indexed site.

This is an important link in the process of receiving visitors to a site via search engines. Good ranking may be useless if visitors do not click on the link which leads to the indexed site. The secret here is to provide a good descriptive title and an accurate and interesting description.

The process of clicking on a Web advertisement and going directly to the advertiser's Web site. Synonyms ad clicks, clicks, requests.