SEO / Search Marketing terms starting with H

31 terms

.htaccess Apache directory-level configuration file which can be used to password protect or redirect files. As a note of caution, make sure you copy your current .
Hallway page a page that serves as an index to a group of pages that you would like the search engine spiders to find.
Heading In a tunnel, a digging face and its work area.
Heading tag An HTML tag that is often used to denote a page or section heading on a web page.
Headings The heading element briefly describes the subject of the section it introduces.
Headline The title of an article or story.
Hidden keywords Keywords that are placed in the HTML source in such a way that these words are not viewable by human visitors looking at the rendered web page.
Hidden Text Text on a web page which is visible to search engine spiders but not visible to human visitors.
Hidden Text - SEO Spam Tactic Hidden Text is a SEO spam tactic to hide contextual html text from human visitors to a webpage, however making it available to search engines to spider…
Hijacking Making a search engine believe that another website exists at your URL. Typically done using techniques such as a 302 redirect or meta refresh.
Hijacking of Websites Hijacking of websites is a practice that makes search engines believe that a specific website resides at another URL.
Hilltop Algorithm which ranks results largely based on unaffiliated expert citations. See also: Hilltop: A Search Engine based on Expert Documents
Hit To take another card.
HITS Link based algorithm which ranks relevancy scores based on citations from topical authorities.
home page Main page of a Web site. Usually has hyperlinks to other pages, both inside and outside the site.
Homepage A homepage is the main page of a website. Like a cover of a book or the front of a store, its function is to welcome people and to inform them of the…
HTML Hypertext Markup Language.
HTML Source The raw, unrendered programming code. It can be accessed in Internet Explorer by going to the "View" menu then selecting "Source".
HTTP Hypertext Transfer Protocol.
HTTP 301 Status Code Definition The 301 status code means the URI requested has Moved Permanently and has been assigned a new URI. Any future requests should use one of the returned URIs.
HTTP 302 Status Code Definition The 302 status code means that the document requested is Found however temporarily resides under a different URL.
HTTP 400 Status Code Definition The 400 status code means a Bad Request stating that the server is not able to understand the document request due to a malformed syntax.
HTTP 401 Status Code Definition The 401 status code means Unauthorized. This server requests user authentication prior to fulfilling the document request.
HTTP 403 Status Code Definition The 403 status code means Forbidden. The server understood the request, however is refusing to fulfill it.
HTTP 404 Status Code Definition The response error message 404 represents a document Not Found. This means that the client was able to communicate with the server, however could not find…
HTTP 410 Status Code Definition Similar to a 404 Not Found error message, the 410 status code states that the requested document is intentionally gone, is no longer available and there…
HTTP 500 Status Code Definition The 500 status code error message states that there was an internal server error which has prevented the document from being fulfilled.
HTTP 501 Status Code Definition The 501 status code message is displayed when the server does not recognize the document request method.
HTTP Hypertext Markup Language HTTP stands for hypertext markup language and is the main markup language for creation of web pages.
Hubs Topical hubs are sites which link to well trusted within their topical community.
Hyperlinks see "links"